NASHVILLE, Tenn. – Nissan has fully revealed the most advanced and efficient version yet of its best-selling SUV for the U.S. market. The all-new 2027 Nissan Rogue Hybrid is smoother, quicker and quieter, combining new-in-class hybrid technology1 with effortless functionality, cutting-edge style and the equipment needed to meet the requirements of today's SUV buyers.
"Hybrids are increasingly becoming the powertrain of choice for U.S. customers, and we believe that trend will only accelerate," said Christian Meunier, chairman, Nissan Americas. "The launch of Rogue Hybrid marks a pivotal moment for Nissan, helping us attract new customers and strengthen our business. We are bringing the best hybrid technology to market that combines exceptional efficiency with a truly engaging driving experience. The result is smooth, responsive performance, immediate torque delivery, and one of the quietest cabins in its class."
When Nissan announced its long-term vision, Mobility Intelligence for Everyday Life, in April 2026, it committed to delivering smarter, more intuitive products that enrich customers' daily lives while strengthening the company's competitiveness worldwide. Central to that plan is the United States, one of Nissan's three lead markets and a key engine of growth, profitability, and scale. The all-new 2027 Nissan Rogue Hybrid is a cornerstone of that strategy. As one of Nissan's Core vehicles in its largest market, Rogue represents a critical early proof point of this vision in action, bringing advanced hybrid innovation, intuitive customer-focused features and everyday practicality together in a vehicle designed around the needs of modern families.
Featuring Nissan's proven hybrid e‑POWER technology – which uses a gasoline engine to charge a battery that powers dual electric motors – the all-new 2027 Rogue Hybrid goes on sale in fall 2026. Initially launching with the stylish and well-equipped all-wheel drive SR with SR Technology Package, the full model range (SV, SR and Platinum) is available in early 2027 with Manufacturer's Suggested Retail Prices (MSRP) starting at $35,490 for the SV grade.
Highlights of the all-new 2027 Rogue Hybrid include:
Refined Drive
Segment-first hybrid e‑POWER powers the wheels only with electric motors, delivering smoother, quieter and more responsive acceleration – and no charging required
Standard dual-motor AWD provides confident performance in all conditions
Proven, dependable hybrid engineering refined over three generations and nearly million global sales of e‑POWER models
Nissan-estimated 40 mpg helps drivers go farther between refueling stops without changing their daily routine
Confident Tech
Class-exclusive e‑Pedal with Smooth Stop technology makes stop-and-go driving smoother and more intuitive4
Google built-in and Google Gemini5 with expansive 14.3-inch display optional on SR and standard on Platinum; 12.3-inch touchscreen and class-exclusive Qi2 wireless charging6 are standard
Advanced driver assistance features include upgraded ProPILOT Assist7, available Auto Lane Change and available Hands-Off Traffic Jam Support8
Extensive list of standard safety technologies includes Automatic Emergency Braking, Blind Spot Warning and Intervention, Lane Departure Warning, Intelligent Lane Intervention and more8
Cutting-edge Style
Bold, modern exterior design with refined proportions and new Japanese-inspired details
Premium interior upgrades including intuitive physical controls, wider access points and seamlessly integrated digital displays
Family-ready functionality including rear doors that open nearly 90 degrees for easier loading
Flexible seating options with five LATCH anchors that allow child-seat placement in the center position
Full 2027 Nissan Rogue Hybrid pricing
Destination and handling $1,575.
For more details on the 2027 Nissan Rogue Hybrid, including specifications, photos and videos, see the full press kit.
Quick Q&A
- What is the 2027 Nissan Rogue Hybrid?
- The 2027 Nissan Rogue Hybrid is Nissan's most advanced and efficient version of its best-selling SUV for the U.S. market, featuring new-in-class hybrid technology and designed to elevate everyday driving.
- When will the 2027 Nissan Rogue Hybrid be available and at what price?
- The 2027 Nissan Rogue Hybrid goes on sale in fall 2026, with the full model range available in early 2027. MSRPs start at $35,490 for the SV grade.
- Who is the target customer for the 2027 Nissan Rogue Hybrid?
- The 2027 Nissan Rogue Hybrid is designed for modern families and SUV buyers in the U.S. market, which is one of Nissan's three lead markets.
- What is a key technological feature of the 2027 Nissan Rogue Hybrid?
- A key technological feature is Nissan's proven hybrid e-POWER technology, which uses a gasoline engine to charge a battery that powers dual electric motors, delivering smoother and quieter acceleration.
- How does the 2027 Nissan Rogue Hybrid fit into Nissan's company strategy?
- The 2027 Nissan Rogue Hybrid is a cornerstone of Nissan's long-term vision, Mobility Intelligence for Everyday Life, announced in April 2026, aiming to deliver smarter, more intuitive products and strengthen competitiveness.
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